February 2021 Industry Insights from Confluent Strategies

Housing starts hit highest pace since 2006

Single-family housing starts ended 2020 on a high note, rising 12% in December to a 1.338 million-unit pace – the highest pace since 2006, according to the Census Bureau.

That’s up 27.8% from one year ago, a remarkable figure given the economic effects of the COVID-19 pandemic, per industry officials. Read more…

The Credit Score Quiz

How much do you really know about your credit score? How much is myth vs. fact? Take this 12-question quiz. It won’t take long, but the knowledge can go a long way toward improving your score. Take the quiz…

Podcast: American Express’ Personalization Journey

What does personalization really mean in marketing today? According to Anthony Mavromatis, Vice President of Customer Marketing Analytics and Data Science at American Express, defining personalization has to be contextual to the brand and mission. Listen to the podcast…

Did you miss the February 4th Equifax Market Pulse Monthly webinar, DC Power Shift, What’s Next?

A new administration brings many changes. As businesses prepare for the year ahead, many are wondering about the impact of those changes on their business and the consumers they serve. Will there be an increased focus on Fair Lending? Will there be more aggressive regulatory enforcement? Watch the replay here…