The intel you need to make confident business decisions.

Carrie Greene joins Confluent Strategies

It is my sincere pleasure to inform you that Carrie Greene is continuing her commitment to our Equifax customers by joining the Confluent Strategies team as Corporate Revenue Officer, effective January 2021. While she’s now an official member of Confluent Strategies, Carrie has worked extensively with our team as a trusted partner and liaison at Equifax for […]

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Generate more quality leads

Equifax offers a robust suite of solutions to help you acquire more mortgage customers. Highlighted below are a few solutions that have been extremely helpful to many of our current mortgage partners. Predict the right pre-market prospects with a Prescreen. Help identify more of the right borrowers by applying predictive, pre-market consumer insights to your segmentation […]

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Help stop delinquencies before they occur

Accommodations provided by the CARES Act are coming to an end, the U.S. is down 8 million jobs (AC Cutts & Associates), and average wage income is down 22% since March (Equifax, 2020).  With the added recent furloughs and layoffs, it’s clear that increasing the frequency and depth of account review is imperative to ensure […]

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Explore a price-competitive credit scoring option without compromising quality

Many of our partners are now researching price-competitive credit scoring options for their business. Price increases, score fluctuations, and the ability to score thin credit files have creditors searching for an alternate credit score. If you, too, are considering a change, I recommend you consider VantageScorefrom Equifax. VantageScore is a predictive scoring model that leverages national […]

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February 2021 Industry Insights from Confluent Strategies

Housing starts hit highest pace since 2006 Single-family housing starts ended 2020 on a high note, rising 12% in December to a 1.338 million-unit pace – the highest pace since 2006, according to the Census Bureau. That’s up 27.8% from one year ago, a remarkable figure given the economic effects of the COVID-19 pandemic, per […]

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Identify HELOC opportunities, gain insights, and mitigate risk

We understand that your organization is faced with challenges that threaten your ability to sustain a profitable home equity lending model–from identifying potential borrowers effectively to mitigating new and ongoing portfolio risk without sacrificing operational efficiencies. But it doesn’t have to be that way. Together we can leverage the robust suite of solutions from Equifax to […]

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Drive deposit growth to fuel liquidity and balance your portfolio

Identify and reach prospective consumers with significant deposit potential Leverage an email prospecting list segmented by WealthComplete by Equifax to find opportunities using total household invested assets estimates. WealthComplete is best used for share of wallet opportunity analysis, asset allocation analysis, and targeting potential prospects in both offline and online applications. Take advantage of WealthComplete to: Better understand a consumer’s […]

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CS Industry Insights for November

Understanding consumer financial durability The coronavirus pandemic has impacted numerous U.S. households—but in different ways. Financial Durability helps marketers understand the financial capacity of households more holistically, beyond income and credit score. FICO study finds most banks lack digital identity verification During COVID-19 more consumers than ever are using online banking. Yet, a new survey […]

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Use a soft inquiry to check the year-end status of your business owner consumers

Evaluate your business credit risk with a soft, year-end inquiry Many of my customers are auditing their commercial accounts at year-end. While reviewing their business, you can assess the business owner’s credit performance without hurting their credit score. By utilizing Business Principal Reports from Equifax, you can make a soft inquiry on their personal credit […]

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