Resources

Identify and reach prospective consumers with significant deposit potential Leverage an email prospecting list segmented by WealthComplete by Equifax to find opportunities using total household invested assets estimates. WealthComplete is best used for share of wallet opportunity analysis, asset allocation analysis, and targeting potential prospects in both offline and online applications. Take advantage of WealthComplete to: Better understand a consumer’s […]

Group Triples Cash-Rate for Live Check Direct Marketing Campaigns Consumer finance providers offer short-term, small-dollar loans to consumers who may encounter an emergency that requires an out of budget expense, or those who may need to cover a gap between paychecks to meet payment obligations. The Challenge While consumer finance companies largely rely on their […]

Target Consumers Who Are Most Likely to Respond to Your Pre-approved Offer Consumers have a way of tuning out loan offers — that is, until they’re actually ready to open a new account. If you can put your message in front of them at that precise moment of interest, the chances of them accepting your […]

Improving Net Interest Margin with Qualified Unsecured Borrowers Averaging over 80% loan-to-share nationwide, credit unions have critical mass in consumer lending and are poised to eclipse $1 trillion in loans. But where’s the margin? At an average 0.90% ROA, most credit unions are asking themselves how to build their members’ equity in efficient and safe […]